BBC Radio One breakfast show host Nick Grimshaw has been appointed Menswear Ambassador for London Collections: Men by the British Fashion Council, joining fellow ambassadors David Gandy, Tinie Tempah and Dermot O'Leary.

In his new role, Grimshaw will be working with the Menswear Committee to champion British designers, alongside fellow new appointees including Alannah Weston and Alexander Fury. Dylan Jones, Chair of London Collections: Men, said 'We are thrilled that Nick Grimshaw has become an ambassador for London Collections: Men, as his innate style, his enormous influence, and his enthusiasm for British fashion makes him a perfect choice'.