Bauer Media launches new digital radio stations


02 05 2013

Bauer Media UK, owner of Kiss - the commercial radio station aimed at 15-34 year olds - has announced the launch of two new digital radio stations, Kisstory and KissFresh, which launched earlier this week across digital TV, mobile, tablet and desktop.

The two new brand extensions come as Kiss unveils a new strapline - 'The Beat of the UK'. Andy Roberts, Group Programme Director at Kiss, commented 'These new launches see Kiss grow through its love for the old and desire for the new'.

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