Rainbowwave showroom founder Maria Lemos has announced the launch of Rainbowwave PR, with Bianca Fincham as Director.

Formerly PR Director at Starworks and most recently Associate Director at Freud Communications, Fincham will work alongside Lemos to offer clients a strategic approach to sales and communications. She'll continue to work for Freud Communications as a consultant on fashion projects, having taken up her role at Rainbowwave's new Camden premises earlier this month. The company launches with Parisian label Carven and Ancient Greek Sandals as clients.