TOMS has collaborated with Lenny Kravitz to design a pair of shoes featuring his lyric 'let love rule'.
In keeping with the TOMS ethos each pair of shoes purchased provides a pair of shoes for a child in need under their slogan 'One for One'. Kravtiz stated 'I’ve been a longtime fan and admirer of the brand, not only for the quality of the product, but also for their social message and commitment to providing shoes to people in need'.