Former England and Arsenal full back Lee Dixon has signed to develop the first ever point-of-view football game, I AM PLAYR.

Dixon will not only invest financially but also contribute scripts and storylines to the game, which allows players to experience the lifestyle of a pro footballer.

Sign up for our free newsletter

Get weekly news updates from The Media Eye, straight to your inbox

Get the inside track

Sign up to access the complete contact and operational data your peers rely on.

Related news and insights